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    WHAT WE DO
Our Expertise

Thoughtful Guidance For Your Best Life  

We offer a variety of services to help you align your wealth with your ideal life and legacy. Each recommendation is thoughtfully designed to meet you in your current season of life and evolve with you as you grow. By simplifying complex concepts and providing step-by-step guidance, we help you feel confident making strategic decisions for yourself and your family. 

Some of our specific services include:

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Financial Planning

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Wealth Management

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Protection Planning

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Retirement Planning

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Business Planning


Our Process

Personally Tailored, Practically Simple

Hooz - Step 1

We start with what matters most.

Every relationship starts with a conversation. We’ll take time to get to know you, your family, your values, and what’s most important to you. It’s also an opportunity to ask questions and determine whether we’re the right fit for one another.

Hooz - Step 2

We learn where you are and where you want to go.

We’ll discuss your financial picture, current strategies, and any challenges you’re facing. From there, we’ll define your short- and long-term goals and develop a clear understanding of what success looks like for you.

Hooz - Step 3

We share ideas and strategies.

With a clear understanding of your situation and goals, we’ll explore strategies that may help you move forward. We’ll explain your options in practical terms, answer your questions, and help you evaluate which approach best fits your needs.

Hooz - Step 4

If it’s a fit, we begin.

We’ll outline recommendations, discuss next steps, and explain what working together looks like. If we decide to move forward, we’ll help carry out the strategies we’ve discussed and continue providing guidance as your life and goals evolve.


Let's Talk

Call: (408) 447-8500
Fax: (408) 447-8508

Where We Do Business
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If your state isn't highlighted, please reach out for more information.

Let's Meet

1601 S De Anza Blvd, Suite 255
Cupertino, CA 95014

For more information about NYLIFE Securities LLC and its investment professionals.

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  • TEAM
  • CLIENTS
  • WHAT WE DO
  • STRATEGIC PARTNERSHIP
  • RESOURCES
    • Balance Wellbeing®
    • Calculators
  • CLIENT LOGIN
    • New York Life
    • NYLIFE Securities
    • Eagle Strategies, LLC
    • New York Life Investment Management
  • CONTACT
Disclosure

Jason Hooz, Ryan Ballesteros, Amy Gomez, and Ann Ruffner are agents of and licensed to sell insurance through New York Life Insurance Company and may be licensed with various other independent unaffiliated insurance companies in select jurisdictions. Insurance products and services may be offered only in jurisdictions where the agents are properly licensed. State license numbers shown where specifically required. Additional jurisdictions available upon request.
Jason Hooz (AR Insurance License #1279828) (CA Insurance License #0577932).
Ryan Ballesteros (CA Insurance License #0K76334).
Amy Gomez (AR Insurance License #18389494) (CA Insurance License #SEE #149921).
Ann Ruffner (AR Insurance License #16149344) (CA Insurance License #0H32491).

The following individuals are Registered Representatives of and offer securities products & services through NYLIFE Securities LLC, Member FINRA/SIPC, a licensed insurance agency, and a wholly-owned subsidiary of New York Life Insurance Company:
Jason Hooz, 1601 S De Anza Blvd Ste 255, Cupertino, CA 95014, 408-447-8500.
Ryan Ballesteros, 1601 S De Anza Blvd Ste 225, Cupertino, CA 95014, 408-391-2365.
Amy Gomez, 1601 S De Anza Blvd Ste 255, Cupertino, CA 95014.
Ann Ruffner, 1601 S De Anza Blvd Ste 255, Cupertino, CA 95014, 408-447-8500.

Jason Hooz, and Ryan Ballesteros are also Financial Advisers with Eagle Strategies LLC, a Registered Investment Adviser, and a wholly-owned subsidiary of New York Life Insurance Company. Advisory services are offered only in jurisdictions where the financial advisers and Eagle Strategies LLC are properly registered.

Neither New York Life Insurance Company nor its agents or affiliates provide tax, legal, or accounting advice. Please consult your own tax, legal, or accounting professional before making any decisions.

This website is intended for informational purposes only. Insurance, securities, and advisory products and services are available only in jurisdictions where the applicable representative and entity are properly licensed and registered. No offers may be made or accepted outside those jurisdictions.

Copyright 2026. New York Life Insurance Company. All Rights Reserved.

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